Advanced services and features study

Quantitative research to assess the appeal and importance to consumers of several upcoming, new services and features our client is considering bringing to market.

The business objective involves both retention and acquisition--thus we're conducting it among both our client's customers and its prospects.

Blog post: "Trust but verify": a data analytic cautionary tale

Check out our latest blog entry.

Privacy policy messaging groups

We held six focus groups last week to test a series of messages designed to support our client's initiatives in the area of privacy policy.

Online survey of sports fans

This nationwide online survey of sports fans will test interest in different sports, as well as aided and unaided awareness of tournaments, players, and corporate sponsors.